ashmitadhingra Blog

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Push & Pull Marketing

Push Marketing is a promotional strategy in which businesses try to take their product to the customer through active promotion such as billboards, advertisings and cold calling with the hope that they may participate...

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Future of Digital Marketing

The growing population of tech-savvy users has expanded more than 450 million internet users in India, business can’t afford to ignore their presence on digital media. The scope of digital marketing in India and...

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Customer Acquisition & Customer Retention

Customer acquisition is the heart of an organization. You can’t make money without customers. In fact, without customers, you don’t have a company at all. So, customer acquisition is essential for in the first...

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Search Engine Marketing and Local Business

Search Engine Marketing is a form of online marketing that involves promotion of websites or gaining their visibility in search engine result pages by purchasing ads. SEM was once used as an umbrella term...